{"id":289,"date":"2020-08-03T18:15:40","date_gmt":"2020-08-03T16:15:40","guid":{"rendered":"http:\/\/test.wp.brcg.de\/?page_id=289"},"modified":"2021-04-27T09:12:16","modified_gmt":"2021-04-27T07:12:16","slug":"leistungsangebot","status":"publish","type":"page","link":"https:\/\/www.brcg.de\/en\/leistungsangebot\/","title":{"rendered":"Services"},"content":{"rendered":"

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Leistungsangebot<\/h1>\n

 <\/p>\n

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Wir \u00dcber Uns<\/p>\n

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Branchen & Kundenbeispiele<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=“1″ _builder_version=“4.4.9″ collapsed=“on“][et_pb_row _builder_version=“4.4.9″][et_pb_column type=“4_4″ _builder_version=“4.4.9″][et_pb_text _builder_version=“4.4.9″ text_orientation=“center“]<\/p>\n

Mit modernen systematischen und intelligenten Methoden er\u00f6ffnet BRCG seinen Kunden eine neue Dimension der Vermarktung.<\/p>\n

Mit seinen Leistungsbereichen \u201eBusiness-Analytics\u201c – als Radarsystem zur Identifizierung von M\u00e4rkten, Kunden und Vertriebschancen und \u201eBusiness-Services\u201c – als der Kontaktaufnahme, T\u00fcr\u00f6ffner und Pipeline-Prozess im Neugesch\u00e4ft bietet BRCG h\u00f6chstes Verfahrens- und Praxis-Know-how f\u00fcr die digitale Markteroberung im Zeitalter Vertrieb 4.0.<\/p>\n

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\u201esales orientiertes Big Data Projekt\u201c<\/h5>\n

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Business-Analytics<\/h2>\n

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Modernste semantische Technologien schaffen f\u00fcr Kunden die M\u00f6glichkeit, Massendaten aus dem Internet individuell und mit hohem Automatisierungsgrad f\u00fcr anspruchsvolle Vermarktungsstrategien auszuwerten.<\/p>\n

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Kontakt zu uns<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=“1″ admin_label=“BA Inhalt 1″ module_id=“business-analytics“ module_class=“toggle-target-ba“ _builder_version=“4.5.7″ background_enable_color=“off“ custom_margin=“||10vh||false|false“ custom_padding=“0vw||0vw||true|false“ custom_width_px__hover=“1080px“ custom_width_px__hover_enabled=“1080px“ custom_width_percent__hover=“80%“ custom_width_percent__hover_enabled=“80%“ locked=“off“ collapsed=“on“ gutter_width__hover=“3″ gutter_width__hover_enabled=“3″ parallax_1__hover=“off“ parallax_1__hover_enabled=“off“ parallax_2__hover=“off“ parallax_2__hover_enabled=“off“ parallax_3__hover=“off“ parallax_3__hover_enabled=“off“ parallax_method_1__hover=“on“ parallax_method_1__hover_enabled=“on“ parallax_method_2__hover=“on“ parallax_method_2__hover_enabled=“on“ parallax_method_3__hover=“on“ parallax_method_3__hover_enabled=“on“ use_background_color_gradient__hover=“off“ 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hover_transition_speed_curve__hover=“ease“ hover_transition_speed_curve__hover_enabled=“ease“][et_pb_row _builder_version=“4.5.7″ _module_preset=“default“ max_width=“800px“ custom_margin=“||4vh||false|false“][et_pb_column type=“4_4″ _builder_version=“4.5.7″ _module_preset=“default“][et_pb_text _builder_version=“4.6.1″ header_font=“||||||||“ header_2_font=“||||||||“ header_2_font_size=“40px“ header_2_line_height=“1.4em“ custom_margin=“||20px“ header_2_font_size_tablet=“30px“ header_2_font_size_phone=“24px“ header_2_font_size_last_edited=“on|phone“ locked=“off“]<\/p>\n

Business-Analytics<\/h2>\n

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Die langj\u00e4hrige Erfahrung aus einer Vielzahl von Projekten und eine intensive Forschungst\u00e4tigkeit sind die Ursache daf\u00fcr, dass BRCG bereits fr\u00fchzeitig intelligente Verfahren im Bereich webanalytischer Methoden<\/strong> entwickeln und einsetzen konnte. Modernste semantische Technologien schaffen f\u00fcr Kunden die M\u00f6glichkeit, Massendaten aus dem Internet individuell und mit hohem Automationsgrad f\u00fcr anspruchsvolle Vermarktungsfragestellungen auszuwerten. Hierzu werden Informationen aus dem Internet, Social-Network-Portalen und Datenbanken ausgewertet und miteinander verkn\u00fcpft.<\/p>\n

Die Vielzahl sowie Komplexit\u00e4t der dabei analysierten Daten l\u00e4sst sich als \u201esales orientiertes Big Data Projekt\u201c<\/strong> modernster Pr\u00e4gung bezeichnen. Kunden erzielen durch diese Form der Unterst\u00fctzung in kurzer Zeit Wissensvorspr\u00fcnge und Leadership in ihrer Branche. Die Anwendungsbereiche sind vielf\u00e4ltig:<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=“off|phone“ _builder_version=“4.6.6″ _module_preset=“default“ background_color=“#4b5884″ width_tablet=““ width_phone=“100%“ width_last_edited=“on|phone“ custom_margin_tablet=““ custom_margin_phone=“||||false|true“ custom_margin_last_edited=“on|phone“ custom_padding=“40px|40px|40px|40px|true|true“ custom_padding_phone=“|30px||30px|true|true“ custom_css_main_element=“color: #fff“][et_pb_column type=“4_4″ _builder_version=“4.5.7″ _module_preset=“default“][et_pb_text _builder_version=“4.5.7″ text_font=“||||||||“ text_font_size=“16px“ text_line_height=“2em“ header_2_font=“||||||||“ header_3_font=“|600||on|||||“ header_3_text_color=“#c9c976″ header_3_font_size=“19px“ text_font_size_tablet=“14px“ text_font_size_phone=““ text_font_size_last_edited=“on|tablet“ locked=“off“]<\/p>\n

Potenzialanalyse<\/h3>\n

Mittels automatisierter Verfahren sch\u00fcrfen wir das Datengold aus dem Web und erlesen die gewinnbringendsten Informationen aus Internetseiten, Portalen, Gesch\u00e4ftsberichten und Ver\u00f6ffentlichungen. Im Rahmen dieses Prozesses identifizieren, bewerten und filtern wir geeignete Zielgruppen und Potenzialkunden\u00a0 sowie Partner und Organisationen aus einem urspr\u00fcnglichen Pool aus tausenden von Unternehmen. Unser \u00fcbergeordnetes Ziel ist dabei die Aufstellung relevanter Markteilnehmer und die Beantwortung der Frage, wer tats\u00e4chliches Potenzial besitzt.<\/p>\n

[\/et_pb_text][et_pb_text _builder_version=“4.5.7″ text_font=“||||||||“ text_font_size=“16px“ text_line_height=“2em“ header_2_font=“||||||||“ header_3_font=“|600||on|||||“ header_3_text_color=“#c9c976″ header_3_font_size=“19px“ min_height=“131.8px“ custom_padding=“1px|||||“ text_font_size_tablet=“14px“ text_font_size_phone=““ text_font_size_last_edited=“on|tablet“ locked=“off“]<\/p>\n

Fr\u00fchwarn-Systeme \/ Radar-Systeme<\/h3>\n

Mittels unterj\u00e4hrig wirkender Analytik- und Monitoring-Verfahren erkennt BRCG f\u00fcr seine Auftraggeber vertriebsrelevante Ver\u00e4nderungen bei ausgew\u00e4hlten Kunden, M\u00e4rkten und Organisationen. Zielsetzung ist, die relevanten Kunden \/ Organisationen zu scannen, zu verstehen und zu verfolgen, um zu ermitteln, wo sich Gesch\u00e4ftschancen entwickeln.<\/p>\n

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Business Analytics by BRCG<\/h3>\n

Business Analytics by BRCG erh\u00f6ht Geschwindigkeit, Transparenz sowie Vorsprungswissen und erm\u00f6glicht die Fokussierung auf die wirklich relevanten Organisationen, Zielgruppen und Aktivit\u00e4ten im Rahmen eines Vermarktungsprozesses. Dies bildet die Grundlage f\u00fcr mehr Effizienz im eigenen Vertrieb!<\/p>\n

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Kontakt zu uns<\/p>\n

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„systematischer Neukundenkontaktprozess“<\/h5>\n

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Business-Services<\/h2>\n

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Bestehende Vertriebsorganisationen tun sich schwer mit der systematischen Neukundengewinnung. Um Kunden auf diesem Weg unterst\u00fctzen zu k\u00f6nnen, hat BRCG einen durchg\u00e4ngigen Kontakt- und Steuerungsprozess entwickelt und umgesetzt, der als komplettes Servicepaket angeboten wird und Kunden bei einem Teil des Vertriebsprozesses („plug and play“) unterst\u00fctzt.<\/p>\n

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Business-Services<\/h2>\n

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Vertriebsorganisationen sind oftmals durch eine account-orientierte oder regionale Zuordnung gekennzeichnet. Wenn in Deutschland von Vertrieb gesprochen wird, ist zumeist die Rede von der Betreuung bestehender Kunden.<\/p>\n

BRCG hat bereits vor mehr als 20 Jahren erkannt, dass ein systematischer Neukundenkontaktprozess<\/strong> in den meisten Unternehmen gar nicht existiert. Echte Kaltakquise ist im Vertrieb nicht besonders beliebt. Dieser \u201eblinde Fleck\u201c in der Vertriebsstrategie wird in entscheidenden Unternehmenssituationen jedoch h\u00e4ufig zur Erfolgsblockade<\/strong>. In der Praxis wird das Neugesch\u00e4ft so oftmals den einzelnen Vertriebsmitarbeitern selbst \u00fcberlassen mit der Folge, dass die als unbequem eingesch\u00e4tzte T\u00e4tigkeit ganz unterbleibt oder wenig systematisch ausge\u00fcbt wird.<\/p>\n

Bestehende Vertriebsorganisationen tun sich schwer mit der systematischen Neukundeneroberung. Die Gr\u00fcnde sind vielf\u00e4ltig: falsche Ziele, falsche Methoden, falsche Sprache, falsche Leute. Um Kunden auf diesem Weg unterst\u00fctzen zu k\u00f6nnen, hat BRCG einen durchg\u00e4ngigen Kontakt- und Steuerungsprozess<\/strong> entwickelt und umgesetzt, der als komplettes Servicepaket<\/strong> angeboten wird und Kunden bei einem Teil des Vertriebsprozesses („plug and play“) unterst\u00fctzt. Die Leistung ist als Baukastensystem zu verstehen und \u00fcbernimmt die Arbeiten, die entweder nicht getan werden oder wenig gewollt sind:<\/p>\n

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Story Telling
<\/strong><\/h3>\n

Komplexe Themen und Angebote f\u00fcr die Kaltakquise strukturieren, vereinfachen und erkl\u00e4ren. Kundennutzen- und USP-orientierte Argumentation!<\/p>\n

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Argumentationswelten<\/h3>\n

Aufbau einer Argumentationsbasis f\u00fcr die Gespr\u00e4che aus Sicht verschiedener Zielgruppen und Stakeholder.<\/p>\n

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On-Demand-Kaltakquise-Strategie<\/h3>\n

Aus der Analytik entwickelte „One to One-Gespr\u00e4chsstrategie“. Computergest\u00fctzte Einwandbehandlung durch moderne WIKI-Systeme.<\/p>\n

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Mehrwert-Termine f\u00fcr Vertrieb<\/h3>\n

BRCG ermittelt, bewertet und qualifiziert das Kundeninteresse und vereinbart erst dann einen Termin, wenn Interesse und Potenzial erkennbar sind. Keine \u201eKaffee-Koch-Termine\u201c.<\/p>\n

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Analytik \/ BI<\/h3>\n

BI-gest\u00fctztes Performance Monitoring. Gespr\u00e4chs- und Kontaktaktivit\u00e4ten werden tagesaktuell verfolgt und ausgewertet. Strategische Marktforschung aus Gespr\u00e4chs-Feedbacks bringt Mehrwert und Wissen!<\/p>\n

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Umsetzung als echter Partner<\/strong><\/h3>\n

Durchf\u00fchrung der Leistungen und Prozesse \u00fcber eigenes spezialisiertes Business-Kontakt-Center, das seit mehr als 20 Jahren bei BRCG betrieben wird. Keine Subunternehmer, kein Telemarketing. Durchg\u00e4ngiger Prozess bis zur Termin\u00fcbergabe.<\/p>\n

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Die Vorteile passen in die Zeit:<\/h3>\n

 <\/p>\n

    \n
  • Zeitersparnis \/ Time to Market<\/li>\n
  • Transparenz \u00fcber Marktpotenzial und verbesserte Pipelineplanung<\/li>\n
  • Entlastung der Sales-Organisation, Motivation der Mitarbeiter<\/li>\n
  • Budgeteinsparung \/ Verringerung der Prozesskomplexit\u00e4t<\/li>\n<\/ul>\n

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    Leistungsangebot  Wir \u00dcber UnsBranchen & KundenbeispieleMit modernen systematischen und intelligenten Methoden er\u00f6ffnet BRCG seinen Kunden eine neue Dimension der Vermarktung. Mit seinen Leistungsbereichen \u201eBusiness-Analytics\u201c – als Radarsystem zur Identifizierung von M\u00e4rkten, Kunden und Vertriebschancen und \u201eBusiness-Services\u201c – als der Kontaktaufnahme, T\u00fcr\u00f6ffner und Pipeline-Prozess im Neugesch\u00e4ft bietet BRCG h\u00f6chstes Verfahrens- und Praxis-Know-how f\u00fcr die digitale Markteroberung […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-289","page","type-page","status-publish","hentry"],"yoast_head":"\nLeistungsangebot - BRCG Management Consulting<\/title>\n<meta name=\"description\" content=\"BRCG als \u201eBusiness-Beschleuniger\u201c im Zeitalter der Digitalisierung ist Vertriebs-Experte und Partner in der Umsetzung zugleich. 20 Jahre Erfahrung und alleinstehende Methoden revolutionieren Markterschlie\u00dfungsprozesse und erm\u00f6glichen es M\u00e4rkte schneller und systematischer zu erobern sowie Kunden und Partner zu gewinnen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.brcg.de\/en\/leistungsangebot\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Leistungsangebot - 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